Google Ads for ecommerce
Ads. That. Sell.
Scale your ecommerce sales with Google Ads that pay for themselves.
We grow your online store with a performance-based fee tied directly to the sales we generate, not the size of your ad budget.
- +80% average ROAS improvement across all accounts.
- Google-certified analysts and data-backed strategy.
“I didn’t realise how valuable Google Ads could be for my business. After just 2 months our ROAS is sat at 3.8×.”
Get your free account review
We’ll review your store and reply within one working day.
Pricing
We only win when you win.
Most agencies charge a percentage of your ad spend. This creates a conflict of interest: they want you to spend more, regardless of profit. Our model is different. You pay a percentage of the verified sales we generate for you.
Plus a one-off £499 setup fee on your first payment.
| Ad-generated revenue / month | You pay |
|---|---|
| £0 to £6,000 | £849 / month |
| £6,000 to £15,000 | £849 + 12% |
| £15,000 to £50,000 | £849 + 8% |
| £50,000+ | £849 + 5% |
Worked example: £20,000 of ad-generated revenue
Charged progressively, like tax bands. Each rate only touches the revenue inside its band. On £20,000: the first £6,000 is free, the next £9,000 at 12% (£1,080), the final £5,000 at 8% (£400). Performance fee: £1,480, plus the £849 base.
What’s included
What you get at each level.
Starter
£0 to £6k sales / month
For stores getting established with paid search. No performance fee until ad-generated sales pass £6,000 a month.
- Conversion tracking setup and management
- 1 to 2 core campaigns
- Daily monitoring, weekly reviews
- Monthly reporting
- Access to our optimisation platform
- A dedicated account manager
Most stores
Growth
£6k to £15k sales / month
Where most growing stores land. More room to test, expand, and push the accounts that are working.
- Everything in Starter
- Unlimited campaign builds
- Remarketing campaigns
- Seasonal and promotional campaigns
- A/B testing
- Website audits with heatmaps and behavioural data
- Optional website management and SEO
Scale
£15k+ sales / month
The same service, with the revenue percentage stepping down as you grow, built for higher turnover and tighter margins.
- Everything in Growth
- 8% on sales from £15k to £50k
- 5% on sales above £50k
- Volume terms as you scale
Getting started
How it works.
Initial enquiry
Tell us about your store using the form. It takes a couple of minutes.
Discovery call
We talk through your goals, the right Google Ads strategy for your market, and review your current account if you have one.
Proposal and plan
A written summary of the call, a tailored 12-month growth plan, clear pricing, and a secure payment link.
Onboarding
Once your direct debit is set up, we configure tracking, build your campaigns, and launch.
Why AdTurbo
Built to grow revenue, not ad spend.
Data-backed, human-led
Google-certified analysts make the calls that matter, supported by an internal platform watching over 1,250 data points a day.
Thousands of small wins
Results come from continual small improvements to bids, audiences, creative and landing pages. They compound over time, not one dramatic change.
Measured on return
We optimise for return on ad spend and profit, not clicks or impressions that never reach your bottom line.
Proven lift
Across managed accounts we average a 1.8× improvement, with some stores reaching up to 7× their starting return on ad spend.
Transparency
Know exactly what you’re paying for.
Direct access to experts
Reach the people managing your account whenever you need them.
Conversion validation
If we can’t verify a sale, we won’t bill against it.
A dashboard that matters
Nothing hidden behind vanity metrics.
Continuous optimisation
Campaigns are monitored and refined on real performance data, so budget is always directed toward what’s working.
Aligned success
Our compensation is tied to verified results, so our incentives are directly aligned with growing your business profitably.
Every pound spent. Every sale generated. Every result verified. Most agencies ask you to trust their reports. We built our process so you don’t have to.
Questions
Common questions.
What happens if sales come from organic search or email marketing?
We only charge a performance fee on sales directly attributed to the Google Ads campaigns we manage. We use a “last-click” attribution model, so you only pay for the revenue we actually generated.
What if a customer clicks an ad but buys two weeks later?
We typically use a 30-day attribution window. If a customer clicks our ad and makes a purchase within 30 days, it counts as an ad-generated sale. This accounts for the natural research and consideration period most shoppers go through.
Do I need to install any code on my site?
No. We handle the technical heavy lifting. We’ll provide a simple tracking snippet or use a standard integration with your store platform, and we manage the entire setup and maintenance of your conversion tracking.
Why a three-month minimum?
It takes up to 90 days to reach peak performance on an account. We ask for this commitment because it gives both sides enough time to accurately evaluate results. After that it’s simply a rolling monthly agreement. Stay because the results make sense, not because you’re locked into a contract.
Any other questions? Email us at [email protected].
Stop paying for clicks. Start paying for sales.
Get a free account review and we’ll come back with the next steps within one working day.
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