Google Ads for automotive

Ads. That. Sell.

Google Ads that sell more parts and accessories.

We help online automotive stores reach the drivers and trade buyers searching for the exact parts they need. Our fee is a share of the sales we bring in, not a cut of your ad budget, so we only do well when you do.

  • 5.3× average return on ad spend.
  • Google-certified analysts and a data-backed strategy. We know our stuff.

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The case for Google Ads

Why search advertising works.

£2in revenue for the average UK business, for every £1 spent on Google Ads.Google Economic Impact
65%of clicks from people ready to buy go to paid ads, not the organic results below.WordStream
75%of people say paid search ads make it easier to find what they’re looking for.Google / Ipsos
63%of online shoppers say they’ve clicked on a Google ad.Clutch

Industry benchmarks, not a guarantee of results. Your own numbers depend on your products, pricing and market.

How we charge

We only win when you win.

Most agencies charge a percentage of your ad budget, which quietly rewards them for getting you to spend more, whether it sells anything or not. We charge differently. You pay us a share of the automotive sales we actually generate, so the only way our fee goes up is by selling more for you.

Plus a one-off £499 setup fee on your first payment.

Ad-generated revenue / monthYou pay
£0 to £6,000£849 / month
£6,000 to £15,000£849 + 12%
£15,000 to £50,000£849 + 8%
£50,000+£849 + 5%

Worked example: £20,000 of ad-generated revenue

Charged progressively, like tax bands. Each rate only touches the revenue inside its band. On £20,000: the first £6,000 is free, the next £9,000 at 12% (£1,080), the final £5,000 at 8% (£400). Performance fee: £1,480, plus the £849 base.

What you get

Everything that goes into growing your store.

Not a list of tactics for its own sake. Every part of what we do is here to move one number: the profitable sales your ads bring in.

Conversion tracking, done right

We tie every sale back to the exact click and keyword that drove it, so your budget always follows what’s genuinely making you money, not guesswork.

Campaigns built around your margins

We push spend toward the products and audiences with the strongest return, so you grow profit, not just revenue or clicks.

Daily monitoring

Bids, search terms, audiences and ad copy are monitored every day. When we see an opportunity we act on it fast.

Remarketing that brings buyers back

Most shoppers don’t buy on the first visit. We re-engage the ones who didn’t convert, right when they’re ready, and win back sales you’d otherwise lose.

Landing-page and site audits

Heatmaps and behavioural data show where visitors drop off, so we fix the leaks between the click and the checkout, not just the ad.

A dedicated manager and clear reporting

A person who knows your account, plus a dashboard that tracks progress and performance. Ask anything, any time.

Getting started

How it works.

01

Initial enquiry

Tell us about your store using the form. It takes a couple of minutes.

02

Discovery call

We talk through your goals, the right Google Ads strategy for your market, and review your current account if you have one.

03

Proposal and plan

A written summary of the call, a tailored 12-month growth plan, clear pricing, and a secure payment link.

04

Onboarding

Once your direct debit is set up, we configure tracking, build your campaigns, and launch.

Why AdTurbo

Why pick us for your automotive ads.

The automotive world is all about passion, precision, and finding exactly the right part. We create campaigns that genuinely connect with car enthusiasts, mechanics, and everyday drivers looking for parts or accessories. We understand the passion and precision that drives every automotive purchase, and we know just how important it is to talk about technical specs, brand loyalty, and target the right people to grab their attention.

Data-backed, human-led

Google-certified analysts make the calls that matter, supported by an internal platform watching over 1,250 data points a day.

Measured on return

We optimise for return on ad spend and profit, not the clicks or impressions that never reach your bottom line.

Proven lift

Across managed accounts we average a 1.8× improvement, with some stores reaching up to 7× their starting return on ad spend.

Our approach

How we handle automotive ad campaigns.

Whether it’s original equipment replacements or aftermarket enhancements, our strategies make sure your ads hit the right people at the perfect moment, getting you the best return on your ad spend. We use clever audience targeting, keep an eye on what your competitors are doing, and write ad copy that really makes your unique products stand out in a crowded market.

Questions

Common questions.

What if sales come from my website or email marketing?

We only charge a fee for sales that directly come from the Google Ads campaigns we manage. We use a “last-click” system, so you only pay for the money we actually helped you make.

What if someone clicks an ad but buys a couple of weeks later?

We usually use a 30-day “attribution window”. This means if a customer clicks our ad and buys something within 30 days, we count that as a sale from our ads. It makes sense, as people often take a little time to decide on automotive products.

Do I need to install any code on my site?

No, you don’t. We handle all the technical bits. We’ll give you a simple tracking code or link up with your e-commerce platform. We take care of setting up and maintaining your sales tracking, so you don’t have to worry about it.

Why do you ask for a 3-month minimum?

It takes about 90 days for an ad account to really get going and hit its best performance. We ask for this commitment so we both have enough time to see genuine results. After that, it’s just a rolling monthly agreement. You stay with us because it works for you, not because you’re tied into a long contract.

Any other questions? Email us at [email protected].

Stop paying for clicks. Start paying for sales.

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