Three options.
One way of working.

Two productised systems with set pricing. One Enterprise tier for clients who want paid, organic, and the website itself under one roof. All prices exclude VAT.

Google Ads Sales Generation System

Who it’s for: Online stores selling physical or digital products through a website. Shopify, WooCommerce, custom builds, doesn't matter.

Minimum ad spend: £1,500/month (around £50/day)

What “ad-attributed revenue” means

GA4 last-click attribution, net of returns, 30-day window. Full definition →

Worked example

Ad-attributed revenue (month)What you pay that month
£4,000£849 (flat fee, under threshold)
£10,000£1,329 (£849 + 12% of £4,000)
£15,000£1,929 (top of the 12% bracket)
£50,000£4,729 (top of the 8% bracket)
£100,000£7,229 (above + 5% of £50,000)

All figures exclude VAT.

Foundation Setup includes

  • Full website audit
  • Conversion tracking build
  • Microsoft Clarity setup
  • Google Ads 12-month plan

Every month includes

  • Daily account monitoring
  • Weekly check-ins
  • Shopping and Performance Max campaign management
  • Product feed health checks and optimisation
  • Dynamic remarketing and creative testing
  • GA4 ecommerce tracking with revenue attribution (net of returns)
  • Monthly performance PDF with month-over-month change
  • Custom live dashboard with real-time data
  • All strategy, optimisation, and reporting

What makes these actually work.

04 / The key is
  1. Niche positioning.

    Generalist agencies dilute the work. We tighten campaigns around the verticals and account shapes we actually know inside out.

  2. Case studies that hold up.

    Real numbers from real accounts. Period over period, net of returns, with the context behind them.

  3. ROI framing on every decision.

    Every change is judged against the £ it brings in or saves, not the clicks or impressions that look good on a slide.

  4. Onboarding that actually sets you up.

    Foundation Setup covers tracking, dashboarding, and a 12-month plan before a single new campaign goes live.

  5. Proper reporting, on a regular cadence.

    Monthly performance PDF, live dashboard, and a weekly check-in. You always know where the account stands.

05 / The contract

How the contract works.

Three-month minimum. After that, rolling. Cancel any month you like. Once you cancel, your ads keep running until the end of the term you’ve already paid for. No refunds, no early cut-offs.

The three-month minimum is there because that’s how long it takes to prove the work. If we can’t show you it’s working in 90 days, we don’t deserve to keep the account.